DreamType Success Stories
Chicago, Illinois-based American Academy of Pediatrics depends on annual membership dues to service the ongoing professional development needs of its members. To help drive increased response on its yearly E-mail renewal campaign, AAP decided to utilize the power of DreamType Image-Personalization. First-day response rates topped 18%, an association record.
With sales in excess of $900 million and almost 400 stores in Australia and New Zealand, the Repco Corporation is the largest reseller and supplier in the automotive parts and accessories aftermarket in Australia and New Zealand. In an effort to boost sales to trade customers, Repco launched a "25,000 Extreme Business Makeover" promotional contest with an eye-catching, DreamType-powered mailshot.
UK-based Agency Emarket2 broadcasts a popular monthly newsletter, Down2Earth, which provides marketeers with Tips, Tricks and Agency Secrets on eMail & Online Marketing, Telemarketing, and Lead Generation for the Complex or Big Company sale. In an efforts to add visual appeal to their eNewsletter and differentiate their services from their competition, Emarket2 enlisted DreamType to serve personalized images into their emails on a regular basis.
California-based Maredy School Fundraising Company specializes in generating money for organizations such as schools and churches. In an effort to boost response on its seasonal sales promotions, Maredy called upon DreamType to supply a relavant, engaging imagery for its personalized, direct mail campaigns.
Ohio-based personalized gift retailer Things Remembered called on DreamType to create email creative which engaged recepients by presenting a personalized message on a featured Mother's Day product. In addition, DreamType created an interactive micosite which let users visualize their message on the featured product.